
Vinay Parmar
Transform customer experience with Vinay Parmar, speaker and CX strategist. Vinay works with organisations to drive customer-centricity and digital innovation, delivering impactful insights as a Top 50 Global CX Influencer and former FTSE 250 Chief Customer Experience Officer.

Birmingham, United Kingdom
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Today, as the founder of Dhruva Star, a consultancy dedicated to transforming customer experience, Vinay leverages over 30 years of cross-industry expertise to deliver more happy customers. Vinay began as part of the team that launched Egg, the UK’s first pure online bank. An early digital disruptor, Egg revolutionised the financial services market in the 90s.
He later became Chief Customer Experience Officer for the UK’s leading public transport brand, National Express, where he drove the customer agenda in a commercially and operationally focused business, achieving record Customer Satisfaction and NPS.
In addition to leading Dhruva Star, Vinay is a highly respected speaker at industry conferences and leadership events. Vinay's passion and energy, along with infectious enthusiasm for customer experience, have translated into an impressive career and recognition as one of the top CX leaders in the industry.
Known for his brilliant storytelling, he delivers dynamic, thought-provoking, and inspiring keynotes that engage audiences and encourage them to adopt a customer-first mindset and innovate confidently. Vinay's philosophy champions the power of customer-centricity in achieving business success, urging companies to embrace innovative thinking and challenge conventional strategies.
Topics, Sessions And Talks
This session explores the importance of creating memorable moments for customers and how it can elevate their overall experience. Attendees will learn practical strategies for creating these moments, including personalization, surprise and delight, and emotional connections. By implementing these techniques, businesses can improve customer loyalty and satisfaction, increasing revenue and growth.
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Not necessarily. While the speakers listed on our website may not have worked with PepTalk in the past, they are recognized professionals in the industry and known to engage in similar events and engagements. We work with a wide variety of speaker agents and talent agencies to ensure we have the best selection of speakers, hosts, comedians and entertainers available.
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We work with speakers across a variety of fee ranges, giving you the flexibility to choose someone who fits your event's needs. Virtual keynote fees in the UK and Europe typically start at £2,000, while in-person top-tier speakers can reach £25,000. In the US, virtual in-person fees range from $5,000 to over $100,000, depending on the speaker and format, such as after-dinner talks, conference keynotes, Q&As, or podcasts. Comedians generally start at £1,500 or $2,000 for a 20-minute set.
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