
Caroline Criado Perez OBE
Transform data bias awareness with Caroline Criado Perez, speaker and gender equality expert. Caroline works with organisations to address systemic inequality and design inclusive systems, delivering award-winning insights as an OBE recipient and bestselling author of "Invisible Women."

London, United Kingdom
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Caroline authored the international best-seller Invisible Women: Exposing Data Bias in a World Designed for Men (2019), which reveals systematic biases in data affecting daily life. The book has sold over one million copies and won the Financial Times Book of the Year Award and the Royal Society Science Book Prize in 2019. She is currently working on a new book and an updated version of Invisible Women, and writes a newsletter for over 40,000 subscribers.
Her first book, Do it Like a Woman (2015), showcases pioneering women worldwide and explores what it means to be female in a male-dominated culture.
Caroline's significant campaign achievements include advocating for a female historical figure on Bank of England banknotes, pushing Twitter to introduce a "report abuse" button, and securing the first statue of a woman, Millicent Fawcett, in Parliament Square, London.
In recognition of her efforts, Caroline was named OBE in the Queen’s Birthday Honours 2015. She has also received the Liberty Human Rights Campaigner of the Year award and Finland’s HÄN award for promoting equality.
Her podcast, Visible Women, was selected by The Guardian as one of the 20 best podcasts of 2022.
Topics, Sessions And Talks
From car safety to medical drugs, from public policy to AI, the world has been designed for only 50% of the population. Caroline Criado Perez’s bestselling expose of the worldwide gender data gap has sold nearly a million copies worldwide and continues to influence policy, product design and research globally. Hear firsthand from Caroline about the findings from her book as well as her on-going research as she explores what it takes to create a world that works for everyone.
Data has never been more important for futureproofing your organisation. As AI becomes ever more integral to our lives, advances in this emerging technology, from Chat GPT to cutting-edge medical diagnostics, the opportunities are greater but so are the pitfalls. Since the release of Invisible Women in 2019, Caroline Criado Perez’s groundbreaking research has birthed new organizations, shaped governmental and corporate policy and inspired a generation of product designers. Hear what she’s discovered from working on the frontlines and learn practical tips on how your organization can leverage the transformative power of accurate data.
Caroline Criado Perez knows first-hand what it takes to accomplish change. From her first campaign to get a female historical figure on Bank of England banknotes, to getting Twitter to introduce a “report abuse” button on tweets, to getting the first statue of a woman (Millicent Fawcett) in Parliament Square, London, Caroline has worked with leading politicians, activists and NGOs and knows her way around the corridors of power. Hear her story and learn the secret to identifying problems, building coalitions, and delivering meaningful change.
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